Providing Marketing, Branding, and Brokerage Services for UND Student Athletes and Businesses
Discover the Heart and Drive of 1883 Sports.

Jonathan Holth
Founder and Chief Executive Officer
Holth was appointed commissioner of Recovery & Reentry by Governor Kelly Armstrong on January 7th, 2025, and is the first to serve in this cabinet position for the state. In his role as commissioner, Holth serves as a liaison between the Department of Health and Human Services, the Department of Corrections & Rehabilitation, the Office of the Governor, and local governments across the state, in an effort of operationalize the relationships between the state and local governments to ensure that citizens in recovery and citizens facing incarceration have fewer barriers and can better reintegrate into daily life as productive and healthy neighbors.Prior to being appointed Commissioner, Holth served as the Managing Director for the Office of Recovery Reinvented, an office created by Executive Order by Governor Doug Burgum. In this role, Holth managed Recovery Reinvented, an initiative created by Gov. Burgum and First Lady Kathryn Burgum to eliminate the shame and stigma of the disease of addiction across the state of North Dakota.Holth is a proud person in recovery who wears his recovery and his story on his sleeve. He has been in long-term recovery from alcohol use disorder for 17 years, one day at a time. In addition to his role with the state, Holth is a small business owner (The Toasted Frog, Urban Stampede) who has used his lived experience to create recovery-friendly workplaces in his businesses, and train and educate other business leaders across North Dakota so that they may better support their employees that are in recovery or experiencing reentry. He is an alumnus of UND, a lifelong North Dakotan, and has three daughters with his wife, Emily.

Kelsey Regan
Director of Marketing & Events
Originally from Crookston, MN, Kelsey has called Grand Forks home since graduating from the University of North Dakota in 2016. She earned a BS in Kinesiology and is a personal trainer by trade.
With her background in fitness, health, and being a longtime supporter of UND Athletics, Kelsey is well-suited to support NIL opportunities. She brings a strong sense of community engagement, brand-building, and a focus on holistic well-being—qualities that align with helping student-athletes succeed both on and off the field.
Passionate about wellness, Kelsey enjoys being active with her family, working on home DIY projects, and staying involved with local organizations and activities. Kelsey and her husband Curtis live in Grand Forks with their daughter Wesley, and dog Lucy.
Who We Are
1883 Sports is the premier marketing, apparel, and brokerage company for University of North Dakota Student Athletes and businesses in the region. By investing in a membership with 1883 Sports, you will have access to unique, members-only events, exclusive content, and new merchandise before the general public has access. We sell merchandise, help broker deals between athletes and businesses, and hold one-of-a-kind events that support and highlight student athletes at UND
Who We Are Not
1883 Sports is not, and never has been, a pay-to-play organization.
Ways That We Support Student Athletes
Shop the Name.
Fuel the Game.
We sell merchandise using student athletes’ name, image, and likeness to support opportunities for them.
Marketing and sponsorship opportunities
1883 Sports serves as a brokerage for pairing UND student athletes with businesses looking for new and exciting marketing and sponsorship opportunities featuring the name, image, and likeness of these athletes.
Mentorship and guidance
With NIL opportunities and the rules governing them constantly changing, 1883 Sports serves as a trusted organization that can help UND’s student athletes navigate the system and help them be set up for success. Our team can help guide and mentor student athletes through building their personal brand, contract negotiations, and compliance.
